IT Chapter
Founded in 2003, IT Chapter has made it their mission to share their profound industry knowledge and accompany, train, coach & grow Information and Technology Professionals in order to help organizations reach their IT and business goals in Canada, US & France.
Developed a brand guide that would improve existing identity, which included an initial brand audit, competitive analysis and strategy to strengthen industry positioning.
Performed a full analysis of factors that impact the websites visibility for search engines and user experience.
Prepared a social media strategy including customized content that aligned with event calendar, account growth and daily management.
Administered a full-service advertising strategy based on the budget allocated.
Developed a unique organic & paid SEO strategy to grow online presence, while driving key traffic.
An inside look at the end result of a few projects for IT Chapter
