NUMBERS
Digital Advertising Statistics
Instagram users follow a business on Instagram
1 %
Of active users are under the age of 35.
1 %
Facebook's monthly active users
1 B
Of marketers use Facebook in their brand's marketing strategy
1 %
Skyrocket your brand's awareness and sales.
Nowadays, social advertising offers significant value compared to organic reach alone. Digital ads are beneficial for businesses, regardless of the industry or objective. Perhaps you’re looking to:
If so, the stars are aligning for you.
Whether you’re running ads on Facebook, Instagram, Twitter, LinkedIn, TikTok, or Snapchat, there is an endless amount of data that is available for you to take advantage of to help cater your campaigns and reach the right people at the right time, that are most valuable to your business.
In a digital world full of data, it is critical that you use it effectively to see results. As social media advertising specialists, we have extensive experience in digging deep into this research to deliver effective social media ads along with the ability to adapt quickly, based on performance.
Based on a deeper understanding of your business, we will help you identify your social media marketing goals, identify the metrics that indicate your success, pinpoint your target market and create content that complements that platform and type of social media advertisement.
With its wide variety of demographics, Facebook is the world’s largest social media platform, which makes it an excellent place to advertise, as there is a good chance that your target audience is using it.
Instagram is known for its visually appealing photos and videos, making it an ideal platform for brands to showcase their products.
Despite being a relatively new player in the social advertising game, TikTok holds tremendous potential for reaching customers, particularly the younger generation.
Pinterest, like Instagram, is also a visually-oriented platform, however, it is largely targeted towards female users.
LinkedIn advertising is largely focused on reaching companies and can be tailored to target customers based on their job qualifications.