The Foundation of Success: Hosting with SiteGround, Your Trusted Partner Choosing the right hosting partner is crucial In the ever-evolving landscape of digital marketing, where the speed and reliability of your website can make or break your online presence, choosing the right hosting partner is critical. At Global Trends, we understand the pivotal role that […]
Creating a Strong Brand Identity: Key Elements and Best Practices How can you use branding to set you apart in the competitive digital landscape? In a competitive digital landscape, a strong brand identity is crucial for businesses to stand out, connect with their audience, and effectively communicate their unique value proposition. This blog post explores
Top Social Trends of 2022 Specially Curated For All Business Owners The year 2022 is rapidly approaching. Social media management platform Hootsuite has compiled a list of the top 5 Social Trends that every marketing professional should consider incorporating into their business strategy. We at Global Trends have compiled these hot trends so you won’t
Top Marketing Stats in 2021 Global Trends’ Top Picks As 2021 comes to an end, we have seen many companies adapting to our “new normal” pandemic scenario in their own way. From tailored digital advertising campaigns to a well-planned SEO strategy, it is no doubt that without an elaborated set of marketing strategies no business
Top 5 Social Media Platforms The 2021 Networks Your Business Should Be On Investing time and resources in Social Media Marketing is crucial for any successful brand. These platforms offer multitudes of ways for you to connect with your customers and target market. But most small businesses can’t be everywhere at the same time and
Inclusive Marketing Why All Brands Need It We’ve entered an age in marketing where it is no longer acceptable for brands to ignore the diversity that exists in our society. Established brands are being called out for their lack of representation and it drastically hurts their image. Meanwhile, brands that celebrate it are increasingly admired.
Business Takeaways of 2020 Our Top Tips To Ensure a Successful 2021 This year hasn’t been kind to businesses. We’ve seen large corporations on the verge of bankruptcy and small businesses closing their doors forever. With the pandemic bringing the economy to a standstill and a lack of financial support for businesses in many countries,
3 Steps for Community-Building on LinkedIn Generate Quality Leads Organically The secret to business success on LinkedIn is to build a community rather than a network. Communities have bonds. They bring people together. And brands that want to stay relevant need to foster these relationships. Here are 3 steps to get you started on connecting
AIDA Framework How To Use The AIDA Model In Advertising You may have heard of the hierarchy of effects theory that marketers often use to influence customer purchase decisions. Within this, there’s a useful framework called AIDA, first coined by American advertising pioneer, Elias St. Elmo Lewis, in 1898. While several variants of the model
Break Through the Clutter The Marketing Environment is More Saturated Than Ever Marketers are good at their jobs, almost too good – and it changed the game. Today’s marketing environment is saturated with brands vying for valuable space in the consumer’s mind. There are more media channels, messages, and devices in an increasingly competitive landscape.